AERIAL ANGEL

CASE STUDY | BRANDING | PACKAGING | PRINT COLLATERAL

PROJECT OVERVIEW

Create a complete brand identity for a performer using victorian-era design aesthetics.

PROJECT GOAL

The goal of this project was to craft a distinctive and memorable brand identity that encapsulates Aerial Angel’s Victorian inspired aesthetic while appealing to her target audience. The brand aims to establish a strong visual presence, foster recognition, and enhance her connection with fans through thoughtfully designed materials.

PROCESS

The design process for Aerial Angel began with extensive research into the Victorian era to capture its intricate details and timeless elegance. Mood boards and sketches were developed to explore typography, color palettes, and visual motifs that resonated with her aesthetic.

OUTCOME

I developed the complete brand identity for Aerial Angel, a performer whose artistry soars to new heights. Drawing from the ornate beauty of the Victorian era, the brand exudes grace, sophistication, and elegance, perfectly mirroring Aerial Angel’s unique essence.

I crafted a cohesive brand system, including a custom logo, packaging, digital and print collateral, and merchandise. Each element reflects the intricate details and elegance of the Victorian style, creating a visually captivating and unforgettable brand. From stage to product, the Aerial Angel brand resonates with timeless charm, leaving a lasting impression on audiences.